I have just had a long meeting with my marketing manager talking about how we are going to segment the database to tailor our marketing automation.
Then it occurred to me…
Why are we trying to figure it out? Surely someone has created a great system already that we can use.
In business, and in life, you don’t have to come up with all the ideas. What’s even more powerful than coming up with an idea can be using the right idea in the right place at the right time.
We often try to outrun the storm, emotionally, physically, spiritually.
We’re entering an age where machines do our thinking before we’ve even had a chance to try.
In church the other day, the pastor gave a sermon that really stuck with me. He talked about two people.
Hope doesn’t mean pretending everything is okay.