I have just had a long meeting with my marketing manager talking about how we are going to segment the database to tailor our marketing automation.
Then it occurred to me…
Why are we trying to figure it out? Surely someone has created a great system already that we can use.
In business, and in life, you don’t have to come up with all the ideas. What’s even more powerful than coming up with an idea can be using the right idea in the right place at the right time.
On Monday I attended the funeral of a good friend of mine from medical school, Andy Greer. He died suddenly while working a shift at Christchurch Hospital. He was 40.
Don’t get me wrong, I’m not one of these people who loves failure.
Challenges are a daily phenomenon for the entrepreneur.
Heaven is not wanting to be anywhere else.
That brings out our best.
We’ve all heard the statement, the ends justifies the means.
If you want to do anything extraordinary, it’s likely that you’re going to need to break some rules.
Sometimes, I don’t have anything to add.