“Nothing, he’s a total menace!” I hear you saying.
But we can certainly learn from him.
Winning is everything
“If I don’t win, I’ll consider this a total and complete waste of time”
In the real world there is often no second place, you don’t get successful coming in second all the time.
Whether you like him or not you can’t fault his unbelievable confidence despite the presence of many facts to say he shouldn’t be confident. That confidence made half of Americans disregard the facts.
You don’t need to appeal to everyone
While it appears Trump is hated the world over, and by many Americans, he is still going to be the leader of the free world. You don’t need to appeal to everyone, but you do need to appeal to certain people deeply.
Be clear on who you are and what you stand for
‘Make America Great Again’ is such a clear message and it appeals deeply to anyone who feels hard done by. Despite that fact that on almost all measures including prosperity, health, peace, America is better than it’s ever been, there is a group feeling like they deserve more and Trump clearly appealed to them.
Ignore the critics
Never has there been more condemnation for a US Presidential Candidate, but did he let that change his approach? Not at all. He allowed the critics to feed his campaign and get a result that no-one expected.
On paper, Trump should never have become President. Over half of what he said was untrue, he contradicted the Constitution, he has no experience in this role, and his track record is not actually one of business success.
But he did become President. And we can learn from what he did.
Imagine doing all that and having integrity at the same time. Imagine what you could achieve in that instance.