Classical conditioning is the learning procedure in which a biologically potent stimulus (e.g. food) is paired with a previously neutral stimulus (e.g. a bell). It was first studied in detail by Ivan Pavlov through his experiments with dogs.
The other night my daughter, Flossie, had a really bad tummy ache and vomiting. We’d just come back from Fiji and I’d had the same thing, so we knew the cause.
In her pain she was begging us to, “Take me to the doctor with my iPad.”
A strange request, until you consider that a few months ago Flossie had had a bad tummy ache which we’d taken her to the hospital for, which had resolved spontaneously when she saw the doctor and was playing on her iPad.
Flossie associated seeing the doctor and playing on her iPad with her pain resolving.
And it got me thinking, how often do we have associations between two completely unrelated things, and in our heads we make them causal?
“I’m successful because I do X.”
“I’m unsuccessful because I do Y.”
While this might be true, it is also entirely possible the you might be successful despite doing X, of unsuccessful despite doing Y.
This is a problem when we do more or less of a behaviour, that might not be relevant, because we think it will impact the outcome.
What associations have you made that cease you to habitually do things now that might now be serving you?
What could do with a change?
Or do you want to be right?
Recently I was in a meeting with my management team.
One isn’t better than the other.
We all have different personas; the child, the warrior, the sage etc.
Is a feeling.
Entrepreneurs and doctors are similar in many ways.
Recently, I had an experience that led to a decision that on the outside might have seemed rapid and reckless.
Recently I met someone who inspired me to my very core; where they’ve come from, what they believe in, what they are doing, who they are, the integrity and courage they live with, the way they are living, the choices they are making, the trust they choose to live with…
They say the man who is going to live to 150 has already been born.