Classical conditioning is the learning procedure in which a biologically potent stimulus (e.g. food) is paired with a previously neutral stimulus (e.g. a bell). It was first studied in detail by Ivan Pavlov through his experiments with dogs.
The other night my daughter, Flossie, had a really bad tummy ache and vomiting. We’d just come back from Fiji and I’d had the same thing, so we knew the cause.
In her pain she was begging us to, “Take me to the doctor with my iPad.”
A strange request, until you consider that a few months ago Flossie had had a bad tummy ache which we’d taken her to the hospital for, which had resolved spontaneously when she saw the doctor and was playing on her iPad.
Flossie associated seeing the doctor and playing on her iPad with her pain resolving.
And it got me thinking, how often do we have associations between two completely unrelated things, and in our heads we make them causal?
“I’m successful because I do X.”
“I’m unsuccessful because I do Y.”
While this might be true, it is also entirely possible the you might be successful despite doing X, of unsuccessful despite doing Y.
This is a problem when we do more or less of a behaviour, that might not be relevant, because we think it will impact the outcome.
What associations have you made that cease you to habitually do things now that might now be serving you?
What could do with a change?
When it comes to your business, what’s more important, revenue or profit?
I run a course called Board of Directors. Business owners join me for two days every three months and we go deep on their businesses, and their own personal psychology.
Recently we got some HR people in to help us improve our professional development program at MedRecruit.
People often talk about the impact they want to have… In the future.
After a crisis, most people aim to get back to the state they were in before the crisis.
Recently the World Medical Association ratified a change to the Declaration of Geneva, the modern-day Hippocratic Oath, the value-set of doctors worldwide, to include the health and wellbeing of doctors.
I was recently speaking to a group of corporates.
And I had to smile.
I speak to a lot of groups of people AND Purpose is something that I’m big on, and it invariably leads to someone asking the question, “I don’t know what I want to do. What should I do?”
“When is it giving up, and when is it changing direction?” is a question I get asked a lot.
Some people like beer.
Some people like wine.