In my experience entrepreneurs are usually optimistic; they see opportunity where others see obstacles. They are also aspirational.
And as a result many entrepreneurs confuse goal setting with creating strategy.
They are not the same.
While your ‘BHAG’ might be cool to talk about with your friends, and it might be motivational to you, the market doesn’t care about it.
Good strategy is about solving a problem that people need solving. Do that better than anyone else and you give yourself a strategic advantage.
Or do you want to be right?
Recently I was in a meeting with my management team.
One isn’t better than the other.
We all have different personas; the child, the warrior, the sage etc.
Is a feeling.
Entrepreneurs and doctors are similar in many ways.
Recently, I had an experience that led to a decision that on the outside might have seemed rapid and reckless.
Recently I met someone who inspired me to my very core; where they’ve come from, what they believe in, what they are doing, who they are, the integrity and courage they live with, the way they are living, the choices they are making, the trust they choose to live with…
They say the man who is going to live to 150 has already been born.