Google has a cafeteria and you can get free breakfast there if you work there. They also have pool tables and slides.
Google is also the biggest search engine in the world; they are a huge success.
I can’t tell you how many business owners I’ve talked to think that what they need to do to light up their business is get a pool table and give away free food.
This is mistaking correlation with causation.
Strategy must be built on identifying and solving a problem better than anyone else. Google’s competitive advantage doesn’t come from free breakfasts; it comes from solving the problem of making the almost limitless information that’s available more accessible in an accurate manner than anyone else.
Be smart, look for causation and don’t be fooled by correlation.
Or you might fall into the camp that blamed polio on ice cream because polio was more prevalent in summer, as is ice cream.
In life, if you can’t win, change the rules.
There are two lessons that are relevant to life that have really struck me:
Siri wasn’t created by Apple.
How often are you getting out of the weeds to look at your business? Weekly? Monthly? Quarterly? Yearly?
I was spending time with a friend recently who has built a huge multi-national business. We were talking about life and business, and then we got on to health and he said something very interesting…
This week I attended Peter Diamandis’ technology event, Abundance 360.
As 2017 draws to a close, 2018 offers up unlimited opportunity for each of us.
When it comes to your business, what’s more important, revenue or profit?
I run a course called Board of Directors. Business owners join me for two days every three months and we go deep on their businesses, and their own personal psychology.