The other day I went online to get something for my daughter’s birthday. I found the best deal so I bought it.
It was ten days before her birthday.
But it didn’t show up and the seller didn’t make any contact. They chose to sacrifice any customer service to cut costs.
In the race to the bottom, to be the cheapest, small operators are cutting all corners to be a cheap commodity. But to do this they cut corners and the choices they’d make to be a non-commodity fall victim in their race to be the cheapest.
Big operators have scale to bring their prices down, small operators don’t have this.
Being the cheapest is the last bastion of the person who has no idea how to do better.
The alternative is to choose to be worth it.
“Fortune favours the bold.”
“Look before you leap.”
So, which one is it???
We all make them.
The thought of hard decisions is often worse than the consequences.
Some people bring magic into your life.
I’m in my office at the moment. This morning I’ve planned next week, had multiple meetings and worked on some strategic moves for my business.
I used to be all about winning at everything I was involved with.
Many ‘entrepreneurs’ I meet just want to be the ‘big ideas’ person. They’re not interested in the little stuff.
In life people always talk about getting ‘ahead of the curve.’
Something had to get out of the way for everything good that is in your life.
We worry about things that might not work out.