A driven, smart, businessman I have been working with is doing exceptionally well. He’s increased revenue by over 60% in the last year largely due to one marketing stream. It’s awesome. I have been encouraging him to create a recurring revenue stream for over a year, but it hasn’t happened.
The law recently changed and he had some compliance work to do to stay operating, so he got it done.
One is a ‘should’, the other is a ‘must’.
We achieve our ‘musts’ and think about achieving our ‘shoulds.’
If his business wasn’t cranking, then the recurring revenue stream would have become a must.
But ‘should’ and ‘must’ are both in the mind, neither are actually real.
We turn a ‘should’ into a ‘must’ by upping the pain associated with something to make it intolerable.
And intolerable is all in the mind too.
It’s a choice.
I run a course called Board of Directors. Business owners join me for two days every three months and we go deep on their businesses, and their own personal psychology.
Recently we got some HR people in to help us improve our professional development program at MedRecruit.
People often talk about the impact they want to have… In the future.
After a crisis, most people aim to get back to the state they were in before the crisis.
Recently the World Medical Association ratified a change to the Declaration of Geneva, the modern-day Hippocratic Oath, the value-set of doctors worldwide, to include the health and wellbeing of doctors.
I was recently speaking to a group of corporates.
And I had to smile.
I speak to a lot of groups of people AND Purpose is something that I’m big on, and it invariably leads to someone asking the question, “I don’t know what I want to do. What should I do?”
“When is it giving up, and when is it changing direction?” is a question I get asked a lot.
Some people like beer.
Some people like wine.
Recently I was fortunate to attend a good friend of mine’s wedding in Bali. He’s a partner at a well-known law firm in Singapore, and many of the attendees were merchant bankers, venture capitalists and other people in the finance space.