Keith Cunningham describes the unfettered drive to get big as ‘business pornography’, that a total focus on being the biggest is likely to cause the opposite. In a bumper sticker: to get bigger we must get better.
There will be those who say that in fact by getting bigger you compromise ‘better’ as you have to dumb everything down to appeal to more.
But I disagree, I think that’s defeatist.
The great business owners focus on getting better to grow their businesses, then as they can scale they refocus their efforts and double down to ensure that quality is maintained as they grow.
Get better, get bigger, and always remember that money follows value, not the other way round.a
In life, if you can’t win, change the rules.
There are two lessons that are relevant to life that have really struck me:
Siri wasn’t created by Apple.
How often are you getting out of the weeds to look at your business? Weekly? Monthly? Quarterly? Yearly?
I was spending time with a friend recently who has built a huge multi-national business. We were talking about life and business, and then we got on to health and he said something very interesting…
This week I attended Peter Diamandis’ technology event, Abundance 360.
As 2017 draws to a close, 2018 offers up unlimited opportunity for each of us.
When it comes to your business, what’s more important, revenue or profit?
I run a course called Board of Directors. Business owners join me for two days every three months and we go deep on their businesses, and their own personal psychology.