Keith Cunningham describes the unfettered drive to get big as ‘business pornography’, that a total focus on being the biggest is likely to cause the opposite. In a bumper sticker: to get bigger we must get better.
There will be those who say that in fact by getting bigger you compromise ‘better’ as you have to dumb everything down to appeal to more.
But I disagree, I think that’s defeatist.
The great business owners focus on getting better to grow their businesses, then as they can scale they refocus their efforts and double down to ensure that quality is maintained as they grow.
Get better, get bigger, and always remember that money follows value, not the other way round.a
Or do you want to be right?
Recently I was in a meeting with my management team.
One isn’t better than the other.
We all have different personas; the child, the warrior, the sage etc.
Is a feeling.
Entrepreneurs and doctors are similar in many ways.
Recently, I had an experience that led to a decision that on the outside might have seemed rapid and reckless.
Recently I met someone who inspired me to my very core; where they’ve come from, what they believe in, what they are doing, who they are, the integrity and courage they live with, the way they are living, the choices they are making, the trust they choose to live with…
They say the man who is going to live to 150 has already been born.