Keith Cunningham describes the unfettered drive to get big as ‘business pornography’, that a total focus on being the biggest is likely to cause the opposite. In a bumper sticker: to get bigger we must get better.
There will be those who say that in fact by getting bigger you compromise ‘better’ as you have to dumb everything down to appeal to more.
But I disagree, I think that’s defeatist.
The great business owners focus on getting better to grow their businesses, then as they can scale they refocus their efforts and double down to ensure that quality is maintained as they grow.
Get better, get bigger, and always remember that money follows value, not the other way round.a
Recently I had an interaction with someone in a business I own.
Recently we were making a major decision in MedRecruit for a very important leadership role in the recruitment team.
If you go to almost any personal development or business seminar, the presenters will share stories of failure leading to triumph.
It’s not a shop, it’s not online, it’s not Amazon or eBay or Trademe.
Survival isn’t necessary.
Is it meeting specification?
“You don’t choose the life of being an entrepreneur, it chooses you,” is something I found myself saying to a young entrepreneur the other day.
Dissatisfaction is a common state for entrepreneurs.
Fear of failure is a common reason many people don’t start things.
Failure is inevitable.