Business theory poses that decisions should be based on data, that intuition is subjective.
But where does intuition come from?
It’s built on all the data points of your life.
Intuition is founded in data, it’s just not in a spreadsheet.
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One of the greatest lies we tell ourselves is that we’re falling behind. That someone else is ahead.
As a young man I associated strength with force; louder voices, sharper opinions, firm lines in the sand.